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GAP


  • PROPOSALS FOR A NEW STORE CONCEPT FOR GAP, WITH KEY THEMES FOR EACH OF THEIR INDIVIDUAL DEPARTMENTS.
  • In each floor, the central spine of the sales floor layout is indicative of a catwalk, dummy’s line the catwalk in a fashion parade showcasing the latest GAP products. Fixtures sit along the edge of the runway ready to take the product from the catwalk into customer wardrobes. The same fixtures are used throughout the departments but with slight changes the look and feel can be very different.

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